F1 : Trials For Glory
April 2025
Spec ad work for the 2025 FIA F1 Championship.
Inspired by what Formula 1 symbolizes to me and many others—the relentless pursuit of excellence—this project took the dedication needed to master a craft and the seamless connection between man and machine as it's main building blocks for storytelling. At the heart of the story is Evan, a fictional rookie pilot embarking on his debut season. Determined to prove himself and climb the ladder, he teams up with World's End Racing—a fictional team named after our studio, operating under the Red Bull umbrella.
Taking place in two main locations, our story first unfolds in the team garage. This scene allowed for experimenting with different lighting set ups and gave a chance to display both the car and helmet in meaningful ways. It also creates a stark contrast between it's calm nature and the adrenaline fueled racetrack. On the other hand, the nighttime track aimed to create a colorful & cinematic environment that would uplift the sense of technology linked with Formula 1 as well as communicate a sense of speed, action and unpredictability.
Credits :
Directed by Benjamin Pelletier
Edit, Color & VFX: Benjamin Pelletier
CG: Benjamin Pelletier
Character Design: Tre Sno
Sound Design: Benjamin Pelletier & Ken Psalms
Original Score: Anthony Yedsena
Studio: World’s End
Evan
Model created in Daz. Suit created in Marvelous. Grooming done in Blender.
Helmet
Model textured in blender. Visor animation created in After Effects.
Car
Model textured in Blender. Car rig generated with Rigacar.
Breakdown
Workflow :
General CG done in Blender.
Grading done in Davinci.
Edited in After Effects.
VFX, Compositing & MoGraph in AE.
Character created in Daz.
Clothing created and simulated in Marvelous.
Car rig generated with Rigacar.
Fire Simulation created in Embergen.
